Susan Hyatt : Welcome to the Rich Coach Club, the podcast that teaches you how to build your dream coaching practice. And how to significantly increase your income. If you're a coach and if you're determined to start making more money, this show is for you. I'm master certified life coach Susan Hyatt. And I am psyched for you to join me on this journey.
Oh, hey coaches. Many years ago, my dreams were pretty small. I sold residential real estate and wanted to just keep doing that. And there's nothing wrong with that, but I wanted to be seen as the perfect mom who baked the best cookies for the PTA fundraiser, even though I hated baking and hated even more that I cared about people judging my chocolate chip cookie dough. That was as big as my dreams got, moderately successful, suburban realtor slash supermom. And today my dreams are big. They're huge. And some might say wild. I don't put limits on my dreams and it's not just about dreaming. I love to dream you all. Ooh, I love it. But it's also about doing, creating what you crave, playing big, going all the way, the hell in, making enormous income and impact.
I also love witnessing holding space and seeing what's possible for my clients. It's like I can connect my wild ass imagination to theirs. I can believe in them even when they can't believe in themselves. And in today's episode of Rich Coach Club, I'm dishing all my secrets on how to dream big and go big in the new year. You ready? It's go time.
If you want to go big, you've got to get that main character energy. Main characters live their lives full out right now. They don't wait around twiddling thumbs, hoping life will do them a solid. They go out and create what they crave now, today. They become the woman with the stories, not the regrets. The first thing I always suggest to my clients is to create a pre cap. Now I've talked about this before many times, but to catch you all up who don't know what I'm talking about, a pre cap is recapping your life in advance. It's the coming this season on your life, where you list out all the dramatic, exciting, thrilling things that will happen. Pre-capping is telling the story of what's going to happen in the future as if it's happening. When writing your pre cap, you want to think about things like what would your dream business be like?
How much money will you make? What will your life look like? What will you wear? Where will you travel? Be as descriptive as possible. You can also create pre caps for individual events and offers. So for example, let's say you're hosting an in-person workshop for 50 attendees. It's very easy to get mired in all the stressful details. You can't find a venue in your budget. You're struggling with travel arrangements or the caterer falls through. Instead of getting lost in the challenges, think about your desired end game. Pre cap the event. Detail every day, how it's going to go, how you're going to feel, and how the attendees will feel. You can even pre cap what will happen after the event, the glowing testimonials, the flurry of sales, the day of pampering that you'll gift yourself as a reward after. Listen, I have to do a better job of that post events, side note. But on that note, in order to play bigger in the new year, you've got to stop wallowing in challenges and start getting obsessed with solutions.
When challenges arise, and as an entrepreneur, they will come up, you've got to be solutions focused. What I encourage my clients to do is ask themselves high quality questions. So for example, when I was trying to get a six figure book deal for Bare, all I got was a bunch of rejection. You all, no one wanted to publish this book. I could've just packed it up and gone home, tuck the book proposal away in the drawer to collect dust, pouted about how lucky all the other authors are to get book deals. Poor me. Instead, I asked myself, how can I get this message into the world and make 100K? How can I prove to publishers that they are wrong and that there is a hunger for this type of book and message.
I created an online program based on the information in the proposal and that was my six figure book deal. Then I was able to take that program and get all the glowing reviews and circle back to agents and publishers. And guess what? They took notice. I landed a deal and Bare was birthed into the world as a book, reaching women all over the world. So the next time you feel overwhelmed by the challenges in your business, ask yourself high quality questions so you can arrive at high quality solutions. And I can't wrap this pep talk up without discussing a different type of challenge, the invisible workload. This has little to do with business challenges, but it has everything to do with your success and how big you can go. The invisible workload is typically found in heterosexual relationships where the woman is expected to handle all of the everyday household tasks and do the emotional heavy lifting for the family.
The woman knows where the pediatrician's office is and knows when to schedule a follow up appointment. She handles all the detail else when family or friends are invited by her husband for a spur of the moment dinner. She handles all the holiday labor, entertaining, cooking, gift buying, wrapping, making sure the kids have costumes for the school play. The invisible workload also peaks up in workplaces and communities where women are expected to assume the care taking roles and responsibilities. It's impossible for women to dream and play big when they are overworked, stressed, and dealing with all of this extra labor.
So I want you to start strengthening those boundaries and take back your time. Your goal is not to be superwoman for your family and everyone around you. Delegate the tasks that are not in your zone of genius. Make a list of everything that needs to get done and split it amongst your family. Hire a coach to help you unwind this burden and hold you accountable as you go after what you want. Say yes, and create the life of your dreams. Cast yourself as the main character in your life. Be the woman with the stories, not the regrets. Go big in the new year and every year.
Okay. I have a story. So I think I've mentioned in the past couple of podcasts that I recently completed a mini challenge for my audience called festive as fuck this. And it's all about the invisible workload during the holiday season. We're going to put a link in the show notes. I think it's so valuable for you to check it out. We have a landing page with the festive as fuck movie. It's a 30 minute hilarious movie. It's like Hallmark meets Dynasty. And then below that you can check out the mini challenge replays, is pretty good. And I talked about during the mini challenge, what happens when you start to assign to other people in your life, parts of your invisible workload, when you start becoming awake to it and deciding to opt out like, Hey, I'm not doing that.
So here's a personal story. So I have been, you all, I teach this for a living. That doesn't mean that I'm still not becoming awake to all the ways. I'm still in it. The invisible workload is an everyday thing to evaluate. And by deciding that I was definitely getting more serious about like, I'm not wrapping this stuff, I'm not cooking this stuff, I'm not organizing this stuff. Like only the stuff I wanted to do. And Scott Hyatt has started to take notice in a new and different way for a variety of reasons. But he is sort of like, oh, wow, okay. Like he's becoming awake to it too. And because I've lightened my load and I said no, to all the bullshit holiday parties that I didn't want to go to that are mostly networking parties. I'm not talking about parties my friends are throwing.
I'm talking about all of these holiday parties he wants to go to that are just for businessy networking purposes. I said no to 100% of them this year. And guess what? When you say no to the bullshit, magic flies through the door. So I did get a holiday party invitation I'm pretty excited about where your girl is going to have the opportunity to meet Reese Witherspoon I think. Rumor has it, she's going to be at this party. And I could not stop laughing because I'm like, yeah, I want to go to that party. But I only had the time and energy to travel, to attend that, it's this weekend, because I said no to all the other stuff. And I thought, of course, I get this kind of invitation when I say no to the bullshit. So you all take it from me, say no to the bullshit and say yes, to create the life of your dreams.
Okay. One more thing before you go. Going big means different things to different people. Some people want to reach six or seven figures in their business. Some people want to write books and speak on stage at international conferences. To others, going big means indulging in lavish amounts of pleasure like me, like traveling to luxurious places or living abroad for six months. And for some people going big feels like having more time, freedom to spend time with their family, take a road trip with their family cross country, or having the flexibility to stay up all night with your partner and watch the stars. Your dreams are unique to you. And the thing that every woman has in common is this. You can create what you crave. That's a fact blueberry. Thank you for listening to this episode of the Rich Coach Club podcast. I have to admit this is the last episode of its kind. We're coming back at you in 2022 with a totally new format. I think you're going to dig it. And I can't wait to reveal the new podcast.